Off The Feed Marketing

Step off the social media hamster wheel.

Create less but better content, and gradually build your following, leads and sales.

Strategy development

Get a plan for your Landing Page, Audience Exposure Strategies, High Conversion Freebie, Nurture Channel, and Direct Email Outreach with a focus on high quality content.

Landing page writing

Improve your conversion rate by clearly communicating the problem you solve, why you're the best, and how to get started - so your target audience is compelled to take action.

Monthly content

Secure unique and engaging articles, YouTube scripts, Emails and Cold Outreach Campaigns that convert and turn your viewers to subscribers and reads to sales.

“I was a bit unsure about working with someone new, but I’m so glad I did! Marianna built a landing page for my music production business that looks amazing and clearly explains what I do. It’s simple, totally fits my tone of voice, and I can finally reach out to more people."
Marco Rossetti

Music Producer

Chasing the algorithm and paying for overpriced ads is NOT a marketing strategy.

Social media ads have become a huge money drain for small businesses.

What used to be a solid way to get leads and sales now feels like throwing money into a black hole. The return on investment is a joke. Targeting? 

Non-existent.

And the days you posted a reel and got thousands of views?

Those are way gone.

Cost per conversion on Facebook increased by

137%

Going from $8 in 2014 to a rough average of $19 in 2024.

Users who reported being banned in 2024:

27%

A significant jump from just 11% in 2019.

The amount of your followers will see your content:

3%

That’s on Facebook and Twitter. For insta and LinkedIn it’s 7%.

Portion of teens using Facebook in 2024:

32%

A dramatic decline from 71% just a decade ago. 

Social media ads have become a huge money drain for small businesses.

What used to be a solid way to get leads and sales now feels like throwing money into a black hole.The return on investment is a joke. Targeting? 

Non-existent.

And the days you posted a reel and got thousands of views?

Those are way gone.

Cost per conversion on Facebook increased by

137%

Going from $8 in 2014 to a rough average of $19 in 2024.

Users who reported being banned in 2024:

27%

A significant jump from just 11% in 2019.

The amount of your followers will see your content:

3%

That’s on Facebook and Twitter. For insta and LinkedIn it’s 7%.

Portion of teens using Facebook in 2024:

32%

A dramatic decline from 71% just a decade ago. 

If your organic reach is hitting rock bottom, you're not alone.

Users have gone from active engagers to passive scrollers

Your own followers barely see your posts anymore. 

And the younger gens

They’re leaving social media entirely, and in search of individual expression, they’re turning to community-based platforms like Discord, Reddit, and YouTube instead.

And while generic AI content is making the internet blander by the day, and the algorithms push fast food content that looks like a copy-paste of 37 other things you saw yesterday, people are hungry for personal touch, original thought and words that weren’t written by a robot. 

They want to see real faces, hear real voices and get advice from real people.

Percentage of teens using YouTube In 2024

95%

Showing a clear preference for unique, in-depth video content.

Discord and Reddit are also gaining traction, with nearly

50%

of their users now being under 30​ – indicating that younger generations are seeking community-focused environments.

If your organic reach is hitting rock bottom, you're not alone.

Users have gone from active engagers to passive scrollers

Your own followers barely see your posts anymore. 

And the younger gens

They’re leaving social media entirely, and in search of individual expression, they’re turning to community-based platforms like Discord, Reddit, and YouTube instead.

And while generic AI content is making the internet blander by the day, and the algorithms push fast food content that looks like a copy-paste of 37 other things you saw yesterday, people are hungry for personal touch, original thought and words that weren’t written by a robot. 

They want to see real faces, hear real voices and get advice from real people.

Percentage of teens using YouTube In 2024

95%

Showing a clear preference for unique, in-depth video content.

Discord and Reddit are also gaining traction, with nearly

50%

of their users now being under 30​ – indicating that younger generations are seeking community-focused environments.

Enter Off The Feed Marketing —your ticket to freedom.

(Also a sustainable, predictable, effective, and personal marketing.)

Hey, I’m Marianna.

A content marketer who stopped dealing with social media when I realized that instead of enjoying life, I was treating it as a way to pump out content. 

But I found a better way to market your business and your services.

I’m here to help you ditch the social media rat race and create evergreen content that naturally attracts the right leads. 

You can build a solid online presence that grows gradually even without the constant chase and maintenance of likes and shares.

With this method, I’ll help you attract your people and bring them to a place where you own the conversation.

You in?

Enter Off The Feed Marketing —your ticket to freedom.

(Also a sustainable, predictable, effective, and personal marketing.)

Hey, I’m Marianna.

A content marketer who stopped dealing with social media when I realized that instead of enjoying life, I was treating it as a way to pump out content. 

But I found a better way to market your business and your services.

I’m here to help you ditch the social media rat race and create evergreen content that naturally attracts the right leads. 

You can build a solid online presence that grows gradually even without the constant chase and maintenance of likes and shares.

With this method, I’ll help you attract your people and bring them to a place where you own the conversation.

You in?

See my recent projects:

Turns out, authenticity improves ROI

Get your life back

Focus on your work, not on feeding the grid. I help you streamline your content creation process, allowing you to focus on what you do best.

Own the talk

Protect your biz from uncertainties by taking the convo with your audience to a place where you make the rules: an email list.

Reap actual returns

That compound! Watch your ROI grow as you attract the right audience, minus the time-waste of social media presence and profit-eating ads.

Stand out from the crowd by offering substance and a personal connection.

Social Media Marketing

Social Media Marketing

Off The Feed Marketing

Here's how it works:

1: Get your business a presentable home

A website or a landing page belongs to you, everything’s in 1 place, and you can control things like discoverability through SEO and the right kind of content.

2: Pick your discovery channel(s)

One, you create searchable content like articles and videos, leveraging topics your customers are looking for. And two, you get in front of other people’s audiences.

3: Turn audience to subscribers

Find a way to stay in touch with your potential clients, through things like high-value freebie and a newsletter, that leads them to more free valuable content, that leads them to – you guessed it – your irresistible offer.

4: Speed up the process

While optional, cold email campaigns are a cost-effective, scalable and targeted way of reaching more of your potential clients quicker and start building relationships right away.

Go from hustle posting to long-term growth.

1. Schedule a strategy session with me

We’ll chat about your current marketing roadblocks and how the right strategy can solve them. 

2: I'll develop your Off The Feed marketing plan

I’ll design a tailored marketing plan that will resonate with your audience so they’re prompted to subscribe to your services.

3: Turn your audience to subs and your subs to sales

Get more leads thanks to your high-value, evergreen content that brings the right people to your website, and break away from the algorithm’s control by bringing your people to something like an email list.

Curiosity corner

How do I know this is for me and my business?

If any of the following rings true, it’s a good indicator that we should work together:

  • You’re tired of constantly posting on social media and your content and ads on the platforms are under-performing. 
  • You’re craving another, more genuine way to reach your audience.
  • You have knowledge and skill that other people can benefit from.
  • You know with what you know and with your business you could help another person right now.
  • You want to set yourself and your business apart with original thought rather than “spraying and praying” the grid with empty messages.

It’s not about completely leaving social media behind if you don’t want to.

Instead, Off The Feed Marketing is about shifting focus from eye-catching but shallow short-form content towards long-form content filled with depth and original thought.

That’s because longform content is the one that helps you gain trust from your audience.

From there, you can use the best bits and pieces and distribute them to things like shorts, tweets or posts on various platforms, which are great to capture attention.

I understand that running a business can be time-consuming.

That’s why my approach is designed to save you time in the long run: By creating evergreen content and automating parts of your marketing, you’ll spend less time worrying about daily posts and more time focusing on what you love.

Plus, I’m here to help with your monthly content creation!

Every business is unique, which is why I develop customized strategies tailored to your specific needs.

We can discuss your goals in a free strategy session to see how my methods can effectively attract your target audience and convert them into loyal clients.

Think of it as a long-term investment in your business’s growth.

My services focus on creating high-value content that builds sustainable leads, which means you’ll likely see a better ROI over time, compared to traditional social media marketing and ads that can be costly without guaranteed results.

While social media can be part of a marketing strategy, the landscape is changing.

Many businesses are finding more success through longer content filled with personality and unique thought.

Quality is the new SEO, not the keywords.

My approach shifts the focus away from the uncertainty of social media algorithms and towards sustainable methods that put you in control.

Yes, 100%.

I’ll guide you through the process and help set up user-friendly systems.

My goal is to make everything manageable for you, ensuring that you feel confident in using the tools and strategies we implement together.

No.

In the beginning, expect a few rounds of experimentation, feedback and iteration on repeat, in order to find the right way to set yourself and your business apart.

Once we see what resonates with your audience, your content will start getting traction.

In this sense, you’re looking at an exponential curve rather than a gradual one.

This means that the first few months might be quiet, until we find the topics and format that resonates, and from there on it’s a snowball effect and a “set it and forget it system” for getting in-coming leads.

Patience is key – but I’ll be here to support you every step of the way.

Absolutely!

You can choose any of my packages based on your current needs and budget.

As your business grows and your needs evolve, we can adjust your strategy and services to ensure you’re getting the highest possible value.

I focus on proven strategies from the emerging creator economy that prioritize high-quality, engaging content.

With a 30-day money-back policy and a commitment to working with only three clients at a time, I ensure exceptional results for each project.

More questions?

You work way too hard to settle for inefficient, time-consuming marketing.

STRATEGY DEVELOPMENT

Receive a panoramic view of your brand’s more sustainable marketing: fetch an actionable customized plan for your:

1,150€

Landing page

Get a site that clearly communicates what’s the problem you solve, why you’re the best, and how to get started.

You’ll get a simple wordpress website, containing:

485€

monthly content delivery

Secure unique and engaging content pieces on a regular basis that turn your audience to subscribers and subscribers to clients.

What’s included:

700€

starting price per month

You CAN put out less content and generate more impact.

Build an online presence that resonates deeply with your audience, remains resilient against algorithm changes, and doesn’t sell your soul or leave you feeling cringe.

👇🏼 Free stuff 👇🏼

It's almost done, hold tight.

I’m currently writing a free mini-course full of actionable step-by-step NO FLUFF advice on how to take your biz Off The Feed.

Receive my free mini-course on how exactly to take your biz Off The Feed.

  • A strategy that values substance over superficiality
  • Create content that resonates with your audience
  • Online presence that remains resilient against algorithm changes
 

Get the right eyeballs on your content. Land more leads. Turn them into clients.

Calmly, effectively, in a scalable way.

It’s time to embrace the digital landscape for what it was always meant to be – an easier, ultra-targeted way to reach your people.